Hi, I’m Liz.
I Turn Panic into Pretty.
I am an artist and designer based in Jacksonville, Florida. I am a graduate from the Savannah College of Art Design with B.F.A in Graphic Design.
My focus is brand identity, but I enjoy all graphic design including packaging, logo design, poster design, social media, and advertising.
Being raised in that world made design feel less like a career path and more like an instinct. So naturally, I took that energy to SCAD, where I found my niche: building bold, strategic brand identities that don’t just look good—they make people care.
Design is basically my family’s love language. I grew up in a house where kerning was casual dinner talk—my parents are both designers, working across landscape architecture, graphic design, and commercial interiors. I was the kid sketching logos instead of cartoons, and yes, I was definitely “helping” on projects before I could spell Helvetica.
Graphic design is my main lane—but sometimes I take the scenic route through digital art, illustration, and painting. I took a surf trip to Santa Teresa, Costa Rica in 2022, and something about that place flipped a switch. Everything felt more alive—color, texture, light. I went back in June 2025 just to be sure it wasn’t a one-time thing. (It wasn’t.)
Since then, making art has become my way of slowing down and reconnecting—with the world, with myself, with what actually matters. It’s not the center of my practice, but it keeps me inspired. It reminds me why I design in the first place.
So yeah—graphic design pays the bills, but art keeps the spark lit.
